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Real Time Strategy is a weekly gaming podcast from PR pros. Hosted by Kaitlyn Red Wing and Sam Mosher, the show analyzes the latest news and trends, interviews industry experts, and highlights PR in your everyday gaming. Real Time Strategy is produced by TriplePoint, the premier PR and influencer marketing agency in video games.
Episodes
Wednesday Sep 18, 2024
What’s Happening at Annapurna Interactive?
Wednesday Sep 18, 2024
Wednesday Sep 18, 2024
Why did Annapurna Interactive’s staff resign? Kaitlyn and Sam dig into that question on this week’s episode. Then the pair breaks down GamesIndustry.biz’s great post-pandemic analysis of the games industry before concluding with a new segment about the hype for Nintendo’s next console.
Timecodes:
00:00:00 – Intro
00:07:17 – Annapurna Interactive Staff Resigns
00:23:05 – Read of the Week: GamesIndustry.biz on “How the games industry turned pandemic success into disaster”
00:51:23 – Developer Cites “Future Nintendo Platforms” in Game Announcement. Was That a PR Tactic?
00:59:44 – Outro
Stories/media discussed:
Bloomberg – Annapurna Video-Game Team Resigns, Leaving Partners Scrambling
Eurogamer – Developers rush to reassure players of forthcoming releases following Annapurna Interactive mass exodus
GamesIndustry.biz – Cheap money and bad bets: How the games industry turned pandemic success into disaster
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com. Follow Kaitlyn and Sam on social media @KaitlynRedWing and @SamScotMosher respectively.
Thursday Sep 12, 2024
PlayStation’s Rollercoaster Week of Concord, Astro Bot, and PS5 Pro
Thursday Sep 12, 2024
Thursday Sep 12, 2024
PlayStation dominated headlines this week with the surprise shutdown of Concord, critical acclaim for Astro Bot, and the announcement of the $700 PS5 Pro. Kaitlyn and Sam dissect this rollercoaster week by discussing why Concord failed, why people are loving Astro Bot, and whether the backlash against the PS5 Pro’s price is deserved.
Timecodes:
00:00:00 – Intro
00:04:16 – PlayStation Shuts Down Concord. Why Did It Fail?
00:30:49 – Why Is Astro Bot Such a Hit?
00:47:00 – PS5 Pro Announced
00:57:55 – Outro
Stories/media discussed:
PlayStation.Blog – An important update on Concord
IGN – Why Concord Failed
The Guardian – Sony’s big-budget hero shooter Concord failed spectacularly – here’s where it went wrong
Game File – Sony’s new game Concord has an unexpectedly lovely map
GameSpot – Astro Bot Is The Best-Reviewed Game Of The Year So Far
Bloomberg – PlayStation’s 'Astro Bot' Is a Model for the Video-Game Industry
Ars Technica – Sony announces PS5 Pro, a $700 graphical upgrade available Nov. 7
The Verge – Sony’s PS5 Pro is a pricey test of next-gen consoles
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com. Follow Kaitlyn and Sam on social media @KaitlynRedWing and @SamScotMosher respectively.
Wednesday Aug 21, 2024
Game Informer’s Legacy and What’s Next for Brian Shea and Alex Van Aken
Wednesday Aug 21, 2024
Wednesday Aug 21, 2024
Game Informer closed earlier this month, but its legacy will live on. Former online content director Brian Shea and video editor Alex Van Aken join Sam to discuss what they learned from their time at Game Informer, the state of games media, and what they have planned next, including Alex’s game documentaries at Viewport and Brian’s All Things Nintendo podcast.
Timecodes:
00:00:00 – Intro
00:02:43 – Brian and Alex’s Favorite Game Informer Issues
00:08:45 – Brian and Alex’s Journey to Game Informer
00:32:03 – Learnings from Game Informer
00:46:07 – How is Games Media Changing?
00:59:30 – Viewport, Alex’s Game Documentary Project
01:04:51 – All Things Nintendo, Brian’s Nintendo Podcast
01:11:13 – Outro (Where to Find Alex and Brian)
Stories/media discussed:
OK Beast – How Fortnite Battle Royale Reconnected a Family - Why We Play
All Things Nintendo – Zelda: Echoes of Wisdom New Details, Japan Storytime w/ Wesley Leblanc
All Things Nintendo – Genesis and the '90s Console Wars w/ Blake J. Harris
Follow Alex @itsVanAken, watch his gaming documentaries at Viewport: Inside Looks At Video Games, and support his channel on Patreon.
Follow Brian @BrianPShea, and listen to and support All Things Nintendo on Patreon.
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com. Follow Kaitlyn and Sam on social media @KaitlynRedWing and @SamScotMosher respectively.
Wednesday Aug 14, 2024
Borderlands vs. Deadpool & Wolverine: A Movie Adaptation Marketing Study
Wednesday Aug 14, 2024
Wednesday Aug 14, 2024
Borderlands and Deadpool & Wolverine are two of this summer’s biggest movie blockbusters, but they had wildly different outcomes. Kaitlyn and Sam discuss whether Borderlands’ poor performance means anything for gaming’s future in Hollywood and what other adaptations can learn from Deadpool & Wolverine’s hugely successful marketing campaign. Other topics include Krafton acquiring Hi-Fi Rush developer Tango Gameworks and the pair’s favorite summertime games.
Timecodes:
00:00:00 – Intro
00:08:04 – Breaking Down Borderlands’ Critical and Commercial Reception
00:25:50 – Why Deadpool & Wolverine’s Marketing Was So Strong
00:42:59 – Krafton Acquires Hi-Fi Rush Developer Tango Gameworks from Xbox
00:49:33 – Read of the Week (Eurogamer’s Summer Gaming Feature)
01:01:38 – Outro
Stories/media discussed:
Variety – Box Office: 'It Ends With Us' Beats Expectations, 'Borderland' Flops
The Town – 'Deadpool & Wolverine' and Marketing Disney's First R-Rated Marvel Movie
Variety – 'Deadpool & Wolverine' Crosses $1 Billion at Global Box Office
Campaign – How these 6 brands are collaborating with ‘Deadpool & Wolverine’
Polygon – Microsoft just gave the Xbox controller a huge ass
GamesIndustry.biz – Krafton acquires Tango Gameworks and Hi-Fi Rush IP from Xbox
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com. Follow Kaitlyn and Sam on social media @KaitlynRedWing and @SamScotMosher respectively.
Wednesday Aug 07, 2024
Game Informer Is Gone. What Does That Mean for Games Media?
Wednesday Aug 07, 2024
Wednesday Aug 07, 2024
GameStop shut down Game Informer last week, laying off its staff and unceremoniously ending the best-known gaming magazine in the U.S. Sam and Kaitlyn discuss what the publication’s closure means for games media, why it happened, and how games PR should react. Then they discuss another gutting layoff story—Bungie cutting its staff by 17%—before ending on a positive note with a discussion about Polygon’s music-focused FM column and their favorite gaming soundtracks.
Timecodes:
00:00:00 – Intro
00:04:00 – GameStop Shuts Down Game Informer
00:19:11 – What Does GI’s Closure Mean for PR?
00:26:49 – Bungie Lays Off 220 Employees, or 17% of Staff
00:42:51 – Read of the Week (Polygon FM and our favorite video game soundtracks)
01:00:23 – Outro
Stories/media discussed:
Porter Robinson – Smile! :D
Kotaku – GameStop Shuts Down Game Informer, The Longest-Running Gaming Magazine In The US
The Verge – Bungie is laying off 220 employees and moving others to PlayStation
IGN – Bungie Devs Say Atmosphere Is ‘Soul-Crushing’ Amid Layoffs, Cuts, and Fear of Total Sony Takeover
Game File – Bungie's deep job cuts were in the works prior to Destiny's most recent release, sources say
Bloomberg – Sony’s Bungie Faces Reckoning After Mass Layoff
Polygon – Polygon FM
Polygon – When the soundtrack is better than the game, we all benefit
For physical game publications, support Patch and Lost in Cult.
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com. Follow Kaitlyn and Sam on social media @KaitlynRedWing and @SamScotMosher respectively.
Thursday Aug 01, 2024
Gaming Actors on Strike, Roblox’s Safety Problem, and San Diego Comic-Con
Thursday Aug 01, 2024
Thursday Aug 01, 2024
SAG-AFTRA video game performers are on strike, and Roblox reportedly has a child safety problem. Sam and Kaitlyn break down these stories, then interview entertainment journalist Collier “CJ” Jennings about covering San Diego Comic-Con.
Timecodes:
00:00:00 – Intro
00:01:42 – What Does the SAG-AFTRA Gaming Strike Mean for the Industry?
00:21:59 – Roblox’s Child Safety Problem
00:38:30 – Collier “CJ” Jennings on Covering San Diego Comic-Con
00:40:12 – Deadpool and Wolverine
00:45:51 – CJ’s SDCC Experience
01:03:19 – What Makes a Good SDCC Panel?
01:12:27 – Where to Find CJ’s Work
Stories discussed:
Los Angeles Times – Video game actors are on strike. Here's what that means
Slate – The Video Game Industry Is More Successful Than Ever. Why Are the Workers Treated Like Garbage?
Bloomberg – Roblox’s Child Safety Problem
Digiday – 'A long-game move': Why Coach is entering Roblox to win over younger shoppers
AIPT Comics – SDCC '24: Hulu's Animayhem Factory returns, bigger and better than ever
AIPT Comics – SDCC '24: Titmouse provided the most unique interview experience in con history
Follow CJ on Twitter @CJWritesThings, and read his work on AIPT Comics and Collider.
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com. Follow Kaitlyn and Sam on social media @KaitlynRedWing and @SamScotMosher respectively.
Thursday Jul 18, 2024
What Xbox’s Game Pass Changes Mean for the Service’s Future
Thursday Jul 18, 2024
Thursday Jul 18, 2024
Microsoft is raising the price of Xbox Game Pass…again. Join Kaitlyn and Sam as they discuss Microsoft’s decision to hike Xbox Game Pass prices, the changes in tier options, and what Microsoft’s long-term strategy may be.
Then, in the show’s new “Read of the Week” segment, Sam and Kaitlyn discuss Polygon’s Spicy Take Week story about Roger Ebert’s famous quote that “Video games can never be art” and whether or not video games should be deemed art. They may even share their own spicy takes.
Timecodes:
00:00:00 – Intro
00:00:34 – Summer So Far Recap
00:09:07 – Xbox Game Pass Changes
00:27:29 – Can Game Pass Compete with Apple Arcade
00:38:54 – Xbox and Amazon Fire TV
00:43:30 – Read of the Week Segment (Polygon's Spicy Takes Week)
00:56:26 – Kaitlyn’s Spicy Gaming Take
01:00:15 – Sam’s Spicy Gaming Take
01:04:34 – Outro
Stories discussed:
The Verge – Microsoft is hiking the price of Xbox Game Pass Ultimate and launching a new ‘Standard’ tier
IGN – Xbox Game Pass Price Hikes Were ‘Inevitable’, Analysts Say
GamesIndustry.biz – Price hike shows Xbox is determined to make Game Pass work | Opinion
Polygon – Roger Ebert saying video games are not art is still haunting games
Polygon – Watching a video game is basically playing it
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com. Follow Kaitlyn and Sam on social media @KaitlynRedWing and @SamScotMosher respectively.
Wednesday Jun 26, 2024
Will The Nintendo Switch Finish Strong? (Ft. IGN’s Logan Plant)
Wednesday Jun 26, 2024
Wednesday Jun 26, 2024
2024 is expected to be the last year before Nintendo’s next console, so is the Nintendo Switch going out with a bang? Logan Plant, host of IGN’s Nintendo Voice Chat and database manager for IGN Playlist, joins Sam to answer that question. They break down the latest Nintendo Direct, their favorite reveals, and when they expect to hear from Nintendo next.
Timecodes:
00:00:00 – Intro
00:01:48 – Logan’s Favorite Non-Switch Nintendo Console
00:08:17 – Nintendo Direct (June 2024) Review
00:11:17 – Mario & Luigi: Brothership Impressions
00:18:14 – Why Does Nintendo Hide Its Developers?
00:22:54 – The Legend of Zelda: Echoes of Wisdom Impressions
00:33:40 – Metroid Prime 4: Beyond Impressions
00:39:09 – Other Direct Highlights
00:50:01 – When Will the Next Nintendo Direct Be?
00:55:26 – What Is IGN Playlist?
01:04:00 – Outro
Follow Logan on Twitter @LoganJPlant, listen to his weekly Nintendo podcasts, Nintendo Voice Chat and Toadstool Boardroom, and check out IGN Playlist here.
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com. Follow Kaitlyn and Sam on social media @KaitlynRedWing and @SamScotMosher respectively.
Wednesday Jun 19, 2024
SGF Play Days and What Makes a Good Game Preview With Jason Fanelli
Wednesday Jun 19, 2024
Wednesday Jun 19, 2024
Freelance games writer Jason Fanelli joins Kaitlyn and Sam to share his impressions from Summer Game Fest Play Days 2024 and break down what makes a good preview experience for press. Topics include Jason’s favorite SGF demos, if the event can eventually replicate E3, and the most memorable preview events from his career.
Timecodes:
00:00:00 – Intro
00:06:24 – Jason’s Most Anticipated Upcoming Games
00:26:18 – SGF Play Days Impressions
00:44:15 – How to Plan Coverage for SGF Play Days
00:49:18 – What Makes a Good Game Preview?
00:53:23 – The Benefits of Virtual Previews
00:59:47 – Preview Do’s and Don’ts
01:06:26 – Jason’s Most Memorable Game Previews
01:14:34 – Where to Find Jason’s Work
01:17:13 – Outro
Follow Jason on Twitter @BigManFanelli, and read his SGF coverage at GameSpot, VGC, and MMORPG.
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com. Follow Kaitlyn and Sam on social media @KaitlynRedWing and @SamScotMosher respectively.
Wednesday Jun 12, 2024
We Review Summer Game Fest + Xbox Games Showcase 2024
Wednesday Jun 12, 2024
Wednesday Jun 12, 2024
A new Doom game, Perfect Dark is back, and too many exciting indie games to count… summer showcase season is here. Kaitlyn and Sam break down Summer Game Fest and the Xbox Games Showcase, their favorite games shown, what makes a good showcase trailer, and why Geoff tempered expectations this year.
Timecodes:
00:00:00 – Intro
00:02:15 – Is Summer Game Fest Close to E3 2.0?
00:11:48 – Summer Game Fest 2024 Review
00:23:35 – Comparing the SGF and Xbox Showcases
00:35:47 – Favorite Games from the Xbox Showcase
00:54:55 – Favorite Games from the Xbox Showcase
01:09:42 – Why We Loved the Astro Bot Trailer
01:13:37 – Outro
Stories discussed:
GamesIndustry.biz – The spirit of E3 could be felt in LA – now let's bring it back | Opinion
Rock Paper Shotgun – Don't expect big reveals at Summer Games Fest, says Geoff Keighley
Game Informer – Geoff Keighley Says 'People Are Setting Themselves Up For Failure' When Asked About Kingdom Hearts IV At SGF
Kotaku – Geoff Keighley: Big Companies Have To Treat Their Developers Right
Kotaku – A 1-Minute Trailer At Summer Game Fest Costs $250K [Update]
IGN – Xbox Boss Phil Spencer Addresses Studio Closures - IGN Live 2024
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com. Follow Kaitlyn and Sam on social media @KaitlynRedWing and @SamScotMosher respectively.