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Real Time Strategy is a weekly gaming podcast from PR pros. Hosted by Kaitlyn Red Wing and Sam Mosher, the show analyzes the latest news and trends, interviews industry experts, and highlights PR in your everyday gaming. Real Time Strategy is produced by TriplePoint, the premier PR and influencer marketing agency in video games.
Episodes
Wednesday Sep 27, 2023
Under The Waves Interview with Lead Game Designer Thomas Bardet
Wednesday Sep 27, 2023
Wednesday Sep 27, 2023
We go under the sea this week with lead game designer Thomas Bardet to talk about Under The Waves, the new narrative-driven adventure game from Paris-based Parallel Studio. Thomas explains the challenges of making a game set underwater, the team’s visual and narrative inspirations, striking a balance between cozy gameplay and emotional storytelling, and more.
Timecodes:
00:00:00 – Intro
00:01:40 – Thomas’ favorite games of all time
00:06:44 – What is a lead game designer?
00:12:30 – Designing Under The Waves’ gameplay
00:23:42 – Level and world design
00:27:07 – Development inspirations
00:36:25 – Ocean preservation
00:51:10 – Music of Under the Waves
01:06:12 - Outro
Find Thomas on Twitter @TomBuston, and check out Under The Waves here.
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com.
Wednesday Sep 20, 2023
Starfield, Unity, and Showcases — Oh My! (with MMORPG’s Joseph Bradford)
Wednesday Sep 20, 2023
Wednesday Sep 20, 2023
MMORPG managing editor Joseph Bradford joins us to discuss the week’s biggest headlines, including Starfield reviews, the Unity Runtime Fee controversy, and our favorite games from the latest Nintendo Direct and PlayStation State of Play. Look forward to new weekly episodes of Real Time Strategy every Wednesday.
Timecodes:
00:00:00 – Intro
00:07:41 – PAX West 2023 thoughts
00:14:17 – Nintendo Switch 2 at PAX West 2024?
00:18:10 – Starfield review codes
00:34:31 – Maintaining PR relationships
00:39:42 – The Unity Runtime Fee outrage
00:59:33 – PlayStation State of Play and Nintendo Direct highlights
01:18:36 – Outro
Stories we discussed:
Eurogamer - Starfield review - a game about exploration, without exploration
Axios - Unity rushes to clarify price increase plan, as game developers fume
GamesIndustry.biz - Unity's self-combustion engine | This Week in Business
Polygon - Game devs say Unity's big change puts studios at risk
Find Joseph on Twitter @LotRLore, and read his work on MMORPG.
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com.
Friday Sep 08, 2023
Starfield’s Media Successes and Shortcomings
Friday Sep 08, 2023
Friday Sep 08, 2023
Five years after its announcement, Starfield is finally here. TriplePoint’s Sam Mosher, Nick Shepherd, and Blane Humphries break down its campaign from announcement to launch and discuss what other games can learn from Starfield’s deep-dive showcase, messaging, and review strategy.
Timecodes:
00:00:00 – Intro
00:01:50 – Baldur’s Gate 3 and other favorite 2023 games
00:07:52 – Starfield’s launch campaign
00:19:32 – Messaging the “Bethesda Jank”
00:28:36 – Why Bethesda touted Starfield’s length
00:34:45 – Explaining Starfield’s 1000 planets
00:47:38 – Starfield’s UK review code drama
00:59:19 – Starfield’s effect on the media landscape
Stories we discussed:
Kotaku - It Could Take 130 Hours To Really Start Starfield, Bethesda Exec Says
GamesIndustry.biz - Pete Hines on Starfield, Bethesda and bugs: "We embrace chaos"
New York Times - Starfield’s 1,000 Planets May Be One Giant Leap for Game Design
Eurogamer - Eurogamer and Starfield: Why our review will be late
GamesIndustry.biz - Starfield review controversy traces game journalism's orbital decay
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com.
Friday Aug 25, 2023
Parenting and Gaming with Remap’s Patrick Klepek
Friday Aug 25, 2023
Friday Aug 25, 2023
Games journalist Patrick Klepek (VICE’s Waypoint, Kotaku, Giant Bomb) has covered the industry for over 20 years, and now he’s applying his experience to a needed space for games writing: parenting. Patrick joins us to discuss his gaming and parenting newsletter, Crossplay, give his advice to TriplePoint’s newest dad Nick Shepherd, explain Roblox, and more.
Timecodes:
00:00:00 – Intro
00:02:07 – Patrick’s first E3
00:07:04 – Ahsoka premiere impressions
00:14:40 – What is Crossplay?
00:21:07 – Writing about gaming for parents
00:30:23 – Building a community on Substack
00:42:24 – Personal life boundaries for writing
00:52:43 – Introducing video games to kids
01:03:43 – Most enjoyable children’s games
01:22:52 - Outro
Find all of Patrick’s work here, and check out the Crossplay newsletter here. Follow Patrick on Twitter, and listen to him discuss the latest game releases and headlines at Remap Radio.
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com.
Friday Aug 11, 2023
Gamertag Radio’s Danny Peña on Hosting and Community Building
Friday Aug 11, 2023
Friday Aug 11, 2023
Podcasting legend Danny Peña is the founder and host of Gamertag Radio, the first gaming podcast to reach 1,000 episodes. He was an inaugural inductee to the Podcasters Hall of Fame, and he’s interviewed countless industry icons like Phil Spencer, Reggie Fils-Aimé, and more. Danny breaks down his career, how his hip-hop promoting experience helped him build the Gamertag audience, and how he plans to keep giving back to his community.
Timecodes:
00:00:00 – Intro
00:01:52 – Dream rapper or producer for a video game
00:08:49 – Danny’s hip-hop promoting experience
00:11:17 – Getting over interview nerves
00:13:16 – Celebrity interviews vs. video game interviews
00:27:57 – Creating unique podcast episodes
00:40:11 – Building a podcast community
00:49:19 – Meeting the Gamertag crew
01:00:19 – Speaking with hip-hop artists through gaming
01:13:51 – Danny’s children’s book, Danny Loves Video Games
01:22:32 - Outro
Follow Danny on Twitter and Instagram @godfree and on YouTube @thedannypena. Listen to Gamertag Radio here, and find his book, “Danny Loves Video Games,” on Amazon.
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com.
Friday Jul 28, 2023
iam8bit Founders on Championing Games as Art
Friday Jul 28, 2023
Friday Jul 28, 2023
iam8bit founders Jon Gibson and Amanda White are experts at bringing games into the real world, whether through collectibles, vinyls, physical editions, or some of the year’s coolest events like Summer Game Fest and Day of the Devs. Jon and Amanda join us to break down the company’s history, growth, and mission to celebrate gaming communities.
Timecodes:
00:00:00 – Intro
00:01:36 – Jon and Amanda’s favorite physical item
00:06:23 – What is iam8bit
00:22:11 – Eureka moments in the past 18 years
00:35:36 – Tron Evolution cover
00:42:44 – Day of the Devs
00:51:18 – Play Days
01:03:45 – Dream collaborations
01:04:59 - Outro
Shop at iam8bit here, and keep up with the company’s latest releases on Twitter @iam8bit. To learn more about Day of the Devs, visit the official website.
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com.
Friday Jul 14, 2023
Friday Jul 14, 2023
Kate Sánchez, the co-founder and editor-in-chief of But Why Tho? and recruiter for Iron Galaxy Studios, joins us to talk about her many years of experiences as a diversity specialist. Kate dives into what exactly is a diversity specialist, what recruitment in the games industry looks like, especially for underrepresented groups, and more. We also discuss But Why Tho’s inception, what sets them apart from the rest, and more.
Timecodes:
00:00:00 – Intro
00:02:13 – What’s one video game IP would Kate like to see adapted?
00:07:01 – What is a Diversity Recruiter?
00:11:09 – Tools Kate uses for recruiting
00:19:41 – Setting up your Linkedin Profile
00:34:30 – Networking
00:36:20 – POC women leaving established roles
00:47:28 – But Why Tho’s? inception
00:54:18 – Balance in diversity writing
00:58:48 – Patreon pitch
01:06:00 – Connecting people to opportunities
01:09:02 – Iron Galaxy Press Start
01:13:13 - Outro
Follow Kate on Twitter or other social media @OhMyMithrandir. You can find But Why Tho’s patreon here and if you’re on the job hunt and want to work in the games industry, check out Iron Galaxy Studios on LinkedIn here.
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com.
Friday Jun 30, 2023
Writing Video Game of the Year with PCMag’s Jordan Minor
Friday Jun 30, 2023
Friday Jun 30, 2023
PCMag senior analyst Jordan Minor joins us to discuss his book “Video Game of the Year,” available wherever you buy books on July 11. The book chronicles over 40 years of video game history by selecting the defining game of each year. Jordan breaks down how he wrote the book and brought it to life with the help of illustrator Wren McDonald and dozens of leading industry voices.
Timecodes:
00:00:00 – Intro
00:01:48 – Jordan’s Ultimate Game of the Year
00:09:02 – Surprising Game of the Year Choices
00:14:45 – The Writing Process for Video Game of the Year
00:16:58 – Pitching to Publishers
00:20:37 – Breaking Down a Chapter
00:25:07 – Contributor Essays
00:29:09 – Wren McDonald’s Artwork
00:33:34 – Thoughts on the Physical Book
00:46:47 – Easiest and Hardest Games to Write About
00:52:34 – Predicting the Next Ten Years of Gaming Trends
00:56:59 – Closing Thoughts on the Book
Order a copy of Video Game of the Year here, follow Jordan on Twitter @JordanWMinor, and find his writing for PCMag here.
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com.
Friday Jun 16, 2023
How Apple Can Change VR and AR with Owlchemy Labs’ Rob Alvarez
Friday Jun 16, 2023
Friday Jun 16, 2023
Apple is entering the VR and AR race with the Apple Vision Pro, a mixed reality headset releasing early next year for $3,500. How will it change the VR and AR industry? Rob Alvarez, the marketing director at Owlchemy Labs (Job Simulator, Cosmonious High), joins us to answer that question, discuss the technology powering the headset, and explain why Apple making a headset is such a big deal.
Timecodes:
00:00:00 – Intro
00:09:19 – Rob’s Games Marketing Background
00:12:19 – Video Game Adaptations
00:18:54 – What Drove Rob to Working in VR
00:21:27 – Advancements in VR Technology
00:23:03 – Assassin's Creed Nexus
00:26:19 – Apple Vision Pro
00:31:17 – Owlchemy’s Hand Tracking Technology
00:46:46 – Apple Vision Pro’s Technology
00:49:07 – Spatial Computing
00:52:00 – Live Events and Entertainment in VR / AR
00:54:54 – Vision Pro’s Productivity Focus
01:00:09 – How Apple Can Legitimize VR
01:12:09 – Future of VR / AR Marketing
Watch Owlchemy’s GDC hand tracking demo here, and follow Rob on Twitter @Robadubdub4U. Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com.
Friday Jun 02, 2023
The Art of Game Reviews with GameSpot’s Tamoor Hussain
Friday Jun 02, 2023
Friday Jun 02, 2023
GameSpot managing editor Tamoor Hussain has reviewed massive games like Elden Ring and managed reviews for other behemoths like The Legend of Zelda: Tears of the Kingdom. He sits down with hosts Kaitlyn Red Wing and Sam Mosher to discuss GameSpot’s review process, how to cover a massive game, finding the passion in a review, and more.
Timecodes:
00:00:00 - Intro / What is Tamoor Currently Playing
00:12:46 – How to Cover a Major Game
00:31:17 – Helping Reviewers Find Their Voice
00:46:48 – How Tamoor Chooses His Game Reviews
00:55:39 – Reviews in Progress
01:03:16 – Tamoor’s Elden Ring Review Process
1:07:14 - Favorite Game Reviews and Reviewers
1:26:47 - GameSpot’s New Video Shows
Follow Tamoor on social media here, and find his work at GameSpot here. Check out GameSpot’s video content on YouTube, including Tamoor’s weekly show, Spot On. Read GameSpot’s game reviews here, including The Legend of Zelda: Tears of the Kingdom, Elden Ring, and Deathloop.
Follow the podcast on Twitter and YouTube @RealTimeStrats, and email us questions at podcast@triplepointpr.com.